Steve Soto is a veteran software engineer and the CTO and Partner at The Breezy Company. With a background that spans startups to large-scale infrastructure, Steve is passionate about building systems that scale with clarity and purpose.
He brings a unique blend of technical expertise and strategic insight across areas like decentralized technology, cloud engineering, and web platforms. Known for his ability to simplify the complex and calm boardroom tensions, Steve is the go-to technical strategist for brands aiming to future-proof their digital presence.
A solid online presence is essential for any business looking to expand its online reach. But if you want to drive website traffic, boost your online presence, and grow your business, integrating your social media platforms is the game-changer you’ve been searching for. Leveraging social media to drive traffic to your website is a strategic move that can enhance your…
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In the vast online world, standing out is key to getting noticed. Enter Search Engine Optimization (SEO), your ticket to mastering a stronger online presence. For businesses that want to build a solid online presence, attract organic traffic, and provide a positive user experience, website SEO is the ultimate game-changer you’ve been searching for. Don’t let the tech jargon scare…
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Are you looking for a game-changing solution to streamline your business operations and boost customer satisfaction levels? Look no further than integrating your business website with a Customer Relationship Management (CRM) system. This powerful tool can help drive exponential growth by providing personalized service, managing interactions, and tracking behavior. Integrating a CRM system allows businesses to gain valuable insights into…
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In today’s fast-paced digital world, the importance of accessibility features on websites is vital to the success of a business. Designing websites with inclusive user experience (UX) in mind is not just a good practice; it is a necessity. By incorporating accessibility features, websites can ensure that everyone, including individuals with disabilities, can navigate and interact with the content easily.
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One of the critical elements of a successful website is its design. As trends and user expectations evolve, it becomes necessary to redesign your site to stay ahead of the competition. Let’s explore the importance of website redesign and the strategies you can use to revamp your site. Understanding the Need for Website Redesign Picture this: You’re out shopping and…
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Providing a seamless user experience (UX) has become essential to any successful online business. From website navigation to page loading speed, every factor contributes to capturing and retaining the attention of website users. Understanding and optimizing UX is crucial for driving conversions, expanding online presence, and achieving business goals. Let’s explore the significance of enhancing user experience and how it…
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In today’s digital world, having a mobile-friendly website is no longer optional – it’s a necessity. Smartphones and tablets have become integral to our daily lives, and businesses must adapt to the changing landscape to stay ahead. The number of people accessing the internet through mobile devices is increasing. So, having a mobile-friendly website has become crucial for businesses aiming…
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As the digital landscape continues to evolve, so do cyber threats.Ensuring website security is essential for businesses and individuals alike, as websites play a crucial role in online presence. Prioritizing the security of your online presence and implementing measures to safeguard against cyber threats is imperative for maintaining the integrity and trustworthiness of your website. Cyber threats are becoming increasingly…
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Welcome to the digital age, where websites are the new shop windows, and unfortunately, they don’t have a ‘forever trendy’ section. Much like that once-cool pair of cargo pants hidden in the back of your closet, an outdated website is a fashion faux pas in the fast-paced world of the internet. In other words, no matter how well-designed it may…
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In today’s competitive digital world, having a strong online presence is crucial for any business. Your website plays a crucial role in attracting and engaging visitors, ultimately leading to business growth. However, common website design red flags can cost you valuable leads and conversions. This is why investing in a well-designed website is essential. Addressing issues like slow loading speed,…
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In today’s digital age, a business’s online presence is more crucial than ever. One of the key elements that can make or break success in the virtual realm is having high-quality websites. Your website serves as the face of your brand, providing potential customers with an initial impression of your business. Let’s explore why investing in high-quality websites is not…
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The holiday season is upon us, and regular website maintenance is the key to boosting sales and enhancing user experience. In a recent article by CNBC , online shoppers spent $90.8 billion on Black Friday, which is roughly an average of $321.41 spent per person. As online shopping continues to soar, your website’s ability to handle the surge is crucial. With…
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