Content creation for small businesses is more than just filling a calendar—it’s about creating high-value, trust-building content that positions you as the go-to expert. At The Breezy Company, we help consultants, solopreneurs, and teams produce content that converts, from testimonial videos to quarterly content planning. Learn how to create smarter, more consistent content that grows your brand and your reputation.
Your content is often your brand’s first impression—so if it’s inconsistent, robotic, or unaligned, you’re losing trust fast. This blog reveals subtle ways your content might be turning people off and provides quick, practical strategies to fix it. Learn how to shape quality impressions that reflect your brand’s true identity and increase credibility across every touchpoint.
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Customer testimonial videos build trust, boost engagement, and increase conversions. Learn how to create compelling videos that drive results.
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Creating content shouldn’t feel like a hamster wheel. Learn how a content recycling strategy can help you do more with less—turning one big idea into weeks of valuable content. With two proven methods and real-world use cases, this post gives you a roadmap for building smarter, not harder.
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Choosing between AI and human content creation? You don’t have to. This guide explains why combining AI efficiency with human authenticity is the secret to compelling, high-performing content. See how smart businesses are getting it right.
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If you’re a consultant, you likely already know you need to be posting content. Honestly, it’s a non-negotiable these days. However, the issue usually lies in actually creating that content. Knowing you should be posting content doesn’t mean that you are. We can take a guess here and assume that… There’s simply not enough time in the day You don’t…
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When it comes to content, there is a seemingly endless list of possibilities of what you can talk about and create. This huge range of options sounds great in theory, but when you actually have to decide what to create… it can get confusing. Thinking about content marketing in terms of “good, better, and best” can help clear up your…
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If you’re a solopreneur looking for a way to gain more leads, strengthen your current client relationships, and increase awareness of who you are, then this blog is for you. Marketing can be complicated, especially content marketing, with the range of content types, platforms, channels, and mediums that you have access to. That’s why we’re here to break it down…
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Content is easier than ever to create, but harder to make meaningful. With the number of resources available in the palm of our hands, creating content has become very accessible. Plus, with the introduction of AI that has the capabilities to create graphics, images, videos, and more, content creation is more achievable than ever before. However, just because AI can…
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If you’re a consultant, coach, or subject-matter expert, there has never been a better time for you to grow your business. In fact, the global consulting and coaching market is valued at over $250 billion , with $107 billion in the U.S. alone, and is only growing. However, the ability to stand out in this growing and crowded industry is…
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Consistency isn’t just routine—it’s a brand power move. Learn how strategic, regular content builds trust, improves visibility, and drives growth. Use these expert tips to align your posting strategy with measurable results.
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What’s on your content menu for the next few months? Do you have it planned out yet? Without planning, content delivery can miss the mark, or your market, and fail to produce results. Many businesses prefer to plan content a month in advance, the minimum recommended by experts. If you really want to serve up some good content to your audience, consider strategic quarterly content planning.
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We get questions like this often and completely understand why! LinkedIn provides business owners with a great opportunity to boost their brand and connect with potential clients. Over the years, the platform has grown from simple resumé posting and job-hunting into a thriving social network. But with that growth have come many changes that can be difficult to know how to navigate and to know how to measure the success of your content on the platform. Let’s chat about some key social media metrics to track on LinkedIn.
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