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Quick Guide to Social Media Captions

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How to Create Compelling Narratives

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Level Up Your Website Messaging

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How to Create On-Going Content When You Don’t Have Time To

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96 Call to Actions to Engage and Convert Your Website Visitors

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5 Questions to Ask Before Hiring a Social Media Consultant

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Latest Updates From Breezy

scalable-marketing
Content

Traditional Marketing Agency vs. A Scalable Marketing Team: Choosing the Right Fit for Your Business

If you’re a small business owner, solopreneur, or start-up founder, then you’ve probably considered paying for marketing services before if you aren’t currently. The question is… Should you go with a traditional marketing agency or opt for something a bit different like a scalable marketing team? It doesn’t matter if you have an internal person or if you already pay…
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Why A/B Testing is Your Website's Secret Weapon to More Conversions
Sites

Why A/B Testing is Your Website’s Secret Weapon to More Conversions

Ever wonder if changing that button color would really make a difference? Or if moving your sign-up form would lead to more conversions? Elements such as button colors or the placement of sign-up forms can significantly affect user behavior and conversion rates. This is where A/B testing comes into play – a valuable method for making data-driven web design decisions.
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marketing
Content

Marketing Doesn’t Have to Be Difficult. Here’s How You Can Simplify It.  

With various social media platforms, content types, ads, signs, websites, and countless other mediums, it can be really confusing to know how to market your business successfully. It’s difficult enough to figure out what will work best for your business, not to mention the actual execution. Marketing is obviously a necessary aspect of having a business, but it can sometimes…
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cognitive overload
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Is Your Website Design Giving Users Cognitive Overload?

Ever felt like your brain was doing mental gymnastics just trying to navigate a website? If so, you’ve experienced cognitive overload in user experience (UX) design. The human brain, despite its impressive capabilities, has limits to how much information it can process at once. Add to that the fact that our attention spans are short, and you get a disastrous…
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Drive traffic to your website
Sites

How to Drive Traffic to Your Website Using Social Media

Picture this: You’ve built a thriving social media presence, your followers are growing, and engagement is through the roof. But when it comes to converting that buzz into actual website traffic, you’re hitting a wall. You’re constantly wondering how to drive traffic to your website from all this social media success. Sound familiar? You’re not alone. While social media can…
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Coach writing an educational blog to share expertise and improve SEO
Content

How Content Marketing Impacts the Sales Funnel

If you run or manage a business, you likely already know a thing or two about the sales funnel . You also know the competition you’re up against and how saturated the sales environment can be – no matter what industry you’re in. If you want to stand out in your space, be the go-to source, and have your sales…
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Cover of the eGuide titled ‘96 Call to Actions to Engage and Convert Your Website Visitors’
Eguide

96 Call to Actions to Engage and Convert Your Website Visitors

Are your website visitors browsing but not buying? Our guide shares 96 powerful call to action phrases that turn passive clicks into decisive conversions. Learn which phrases to use where—from landing pages to product listings—to boost interaction and guide users toward the next step. Whether you’re optimizing a lead magnet, ecommerce store, or blog, this resource equips you with high-impact CTAs that truly convert.
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Industrial energy facility with cooling towers and steam under twilight sky
Content

How To: Build Thought Leadership in the Energy Sector

The energy sector can be a tough place to build thought leadership, authority, and credibility, especially in an online presence and across social media. Content marketing can be an extremely effective way to go about this, but you might feel challenges like not knowing… What content to make What platforms to post on How to effectively connect with your audience…
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Content

What is SEO and Why Do I Need it For My E-Commerce Website?

SEO, or Search Engine Optimization , is the practice of enhancing your website to improve its visibility when people search for products or services related to your business in search engines like Google. The goal of SEO is to get your website to appear higher up in the search results, which can significantly increase the likelihood of attracting more traffic…
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website accessibility
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The Importance of Website Accessibility and How to Achieve It

Consider this: approximately 15% of the global population (that’s over a billion people) live with some form of disability. When we talk about disabilities and website accessibility, we’re not just talking about the more severe cases. Disabilities come in all forms, some visible, others not. This is why ensuring your website is accessible to all users is not just a…
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