
Why Founder-Facing Brands Work (And How to Pivot to One)
Most small businesses don’t even realize how big a problem this is for their brand… They’ve built all of their marketing around a logo, not a person, and the entire digital presence is faceless. That may have worked 10 years ago, but it doesn’t anymore. If the founder, owner, or leadership of the company (the person with the expertise, the…
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