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Content Marketing for Small Businesses

Craft strategic, consistent content that builds visibility and trust.

Content marketing for small businesses is about more than posting blogs—it’s how you tell your story, grow your audience, and create long-term credibility. At Breezy, we help brands produce clear, engaging content that aligns with their voice, drives traffic, and supports real growth.

Latest Insights on Content from Breezy

How to Measure the ROI of Content Marketing in 2025 | The Breezy Company
Content

What is the ROI of Content Marketing?

“Content marketing,” “SEO,” “organic content,” and “paid content,” are all phrases you’ve likely heard a lot, but why should you care? If you’re a business owner, consultant, or entrepreneur, then these words have a lot more weight than you’d think.  You’ve probably heard the term “return on investment” (ROI) before, but how does this relate to content marketing? Just like…
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5 Secrets to Creating Effective Content for Consultants | The Breezy Company
Content

5 Secrets to Creating Effective Content for Your Consulting Business

If you’re a consultant, you likely already know you need to be posting content. Honestly, it’s a non-negotiable these days. However, the issue usually lies in actually creating that content. Knowing you should be posting content doesn’t mean that you are. We can take a guess here and assume that… There’s simply not enough time in the day You don’t…
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A detailed breakdown of content marketing strategies
Content

Content Marketing Basics: Everything You Need To Know To Get Started

If content marketing has been on your radar, but you haven’t committed to doing it yourself yet, then you’re in the right place. Content marketing is one of the most valuable tools in any business’s arsenal. It is truly such a game-changer. Instead of going at your audience with “salesy” advertising campaigns, content marketing lets you connect with people in…
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authority-generation
Content

Content Marketing Isn’t Just for Lead Gen. It’s for Authority Gen.

Content marketing is often viewed purely as a tool for lead generation. And while it can be, there’s so much more value to it.  In the past, businesses and marketers have focused on creating content that turns audiences into paying customers. They use the sales funnel to attract potential customers and turn them into clients. There has been a shift…
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consistent
Content

Solopreneurs: Here are 5 Easy Tactics to Keep Your Content Consistent

As a solopreneur, you have a lot of eggs in various baskets. You’re not just managing a business; you’re running every aspect of it —from providing services or products to handling sales, marketing, client acquisition, finances, and lead generation. It’s a lot for one person to handle, and it’s no surprise that content marketing often falls by the wayside, especially…
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