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3 Methods for Creating Better Content

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Quick Guide to Social Media Captions

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Website Cheat Sheet

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How to Create On-Going Content When You Don’t Have Time To

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10 Must-Know Tips to Get Your E-Commerce Website Ready for the Holidays

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15 Essential Elements That Every Website Should Have

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Email MUST Be Part of Your Content Marketing Strategy
Content

Why Email MUST Be Part of Your Content Marketing Strategy

Email marketing has been around since the inception of the Internet. For over two decades, it has been a preferred method of communication for businesses to reach their customers.  However, with the rise of social media, some people have questioned whether email marketing is still relevant. The truth is, email marketing is still an essential component of any content marketing…
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Cover of How to Create Emails That Your Audience Actually Opens eGuide
Eguide

How to Create Emails That Your Audience Actually Opens

Crafting emails that your audience eagerly opens requires a blend of compelling content and strategic planning. This guide delves into proven techniques to enhance your email’s appeal, from writing captivating subject lines to personalizing content that resonates. By implementing these strategies, you can significantly improve your email open rates and foster stronger connections with your subscribers.
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Where to Start Using a Content Marketing Strategy
Content

Content Marketing 101: Where to Start Using a Content Marketing Strategy

As a marketing expert, I often hear from businesses and entrepreneurs who are struggling to reach their target audiences with content marketing. They usually have thoughts like… I understand a content marketing strategy is important, but where do I start? I’m on board with creating a content marketing strategy, but where do I implement it? How can I ensure our…
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High-Quality Content is Critical for Your Marketing Strategy
Content

5 Reasons Why High-Quality Content is Critical for Your Marketing Strategy

Most businesses invest a significant amount of their time, resources, and budget into their marketing initiatives. However, if you aren’t leveraging high-quality content as the basis for your marketing initiatives, you may not be getting the brand exposure, authority, or even leads that you could be. High-quality content is critical for your marketing strategy. Why High-Quality Content is Critical High-quality…
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Content Marketing Increases and Improves Brand Awareness
Content

How Content Marketing Increases and Improves Brand Awareness

Which of these statements describes your brand? “We have a solid brand and consistent customers/clients, but we’re ready to grow and take our business to the next level.” “We just launched our company and are starting from the ground up. We need exposure because no one knows we’re out there yet.” “We’ve been in business a while, but I feel…
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Real Estate Agents
Content

10 Content Marketing Ideas for Real Estate Agents

As a real estate agent, you’re likely familiar with leveraging content marketing for your business. Whether you use social media, a blog, or other mediums to do so, you understand the importance of remaining top of mind for your clients and providing ongoing education and value to them. However, the longer you are in an industry, the more difficult it…
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content ideas for authors
Content

5 Content Marketing Ideas for Authors

Writing and publishing a book looks a bit different nowadays than it once did. In years past, when an author signed with a publisher the majority of promotion and marketing was arranged by the publisher. However, with the advent and prevalence of social media today, most authors are expected to take care of their book promotion themselves. That’s why understand…
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10 Ways Restaurants Can Try Content Marketing
Content

10 Ways Restaurants Can Try Content Marketing

As you may already know, content marketing is a modern approach to advertising and marketing for many types of businesses to bring in their ideal customer. Content marketing is affordable, effective, and most importantly unique. It also does something that traditional marketing and advertising do not – it actually provides value to the audience that it is targeting. Yet many…
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Content Marketing Strategy
Content

The Complete Guide to Building a Content Marketing Strategy

A content marketing strategy is the key to building strong brand recognition, awareness, establishing credibility and showing authority in your industry. If you start publishing content on social media or your blog without creating a well thought out strategy, you may occasionally get some things right, but you’ll also miss many opportunities to boost your business and expand your reach.
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ROI of content marketing
Content

What is the ROI of Content Marketing?

You’ve probably heard the term “ROI” or “return on investment” before, but how does this relate to content marketing? Well, just like any form of marketing, there are costs and benefits associated with the content that your brand publishes. The ROI of content marketing tracks how much value those efforts offer your business, by comparing these figures. This is an…
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content for your consulting business
Content

5 Secrets to Creating Effective Content for Your Consulting Business

You likely know that creating ongoing content for your consulting business could be a huge benefit from brand awareness, to increased credibility, and even establishing yourself as a trusted source. While you know this is an important element of marketing your consulting business that doesn’t necessarily mean you know how to create this content or what makes it effective. This…
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Grow Your Consulting Business
Content

How Content Marketing Can Help Grow Your Consulting Business

Business consultants have a lot to keep track of. You are constantly focused on advising companies, helping them grow their sales and marketing initiatives, and offering clients tangible solutions, all while trying to attract new leads and grow your consulting business too.  Creating consistent content is one of the many ways you can not only provide valuable resources to your…
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The Power of Content Marketing for the Energy Sector: A Case Study

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