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Social Media Content for Small Businesses

Create smarter, more engaging content that boosts visibility, grows trust, and drives business on every platform.

Social media content for small businesses can do more than entertain—it can build trust, drive leads, and grow your brand. At The Breezy Company, we help you create meaningful, platform-ready content that aligns with your goals. From visual strategies to metrics that matter, explore ideas that elevate your posts and your presence.

Latest Insights on Social Media Content from Breezy

creating-content
Content

Why Creating Content Is Easier and Harder Than Ever Before

Content is easier than ever to create, but harder to make meaningful. With the number of resources available in the palm of our hands, creating content has become very accessible. Plus, with the introduction of AI that has the capabilities to create graphics, images, videos, and more, content creation is more achievable than ever before. However, just because AI can…
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search-engine
Content

The Rise of Social Media as the New Search Engine: How to Leverage Its Power for Success

In today’s digital age, social media has become more than just a platform for staying connected with friends and family. It has transformed into a powerful search engine, where users can find information, discover new products, and connect with brands and influencers. The rise of social media as the new search engine has completely revolutionized the way businesses promote themselves…
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social media content
Content

What We Learned From Neil Patel’s Latest Social Media Content Study

The role of social media content in brand awareness is bigger than ever. But with so many businesses getting on social, is it even possible to stand out in the crowd? Neil Patel, trusted SEO expert and thought leader in all things digital marketing, recently released a mega-review of 50,000 social media posts . As content marketers, we were eager…
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content marketing ideas for social media
Content

Content Marketing Ideas for Social Media

Content marketing is based on a simple yet powerful idea: your brand’s target audience will pay more attention if you deliver them value. By making your digital content revolve around their core interests, you’re more likely to meet the 3 core requirements of brand loyalty: Know, Like, and Trust. These content marketing ideas for social media will help you build the brand loyalty you’re looking for.
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facebook content
Content

How Do I Know if My Facebook Content is Performing Well?

Creating valuable content for Facebook and other social media platforms is essential for any business these days. But it isn’t enough just to have a presence. You also have to make sure that your content is valuable, performing well, and reaching your audience. Analyzing social media metrics is all about knowing where to look and what to look for. What metrics should you be looking at to gauge your Facebook content and its success? Let’s start with the metrics found in the Page Insights section of the platform.
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tracking on instagram
Content

4 Metrics You Should be Tracking on Instagram

Building your online presence is an exciting time in the life of your brand. With the growth of social media for business over the past 5 years, in particular, there is more analytics to keep track of than ever before. But, with more data can also come more confusion. What metrics should you be tracking on Instagram and why track metrics in the first place?…
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social media marketing
Content

How is Social Media Marketing Different from Traditional Advertising?

There are many ways to reach your customers. Paid advertising, public relations efforts, direct contact through email and newsletters, social media marketing – the list goes on and on. It’s pretty easy to differentiate between most of these when determining when, why, and how to use each method. But we have noticed a troubling trend when scrolling through our social…
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Top Breezy E-Guides

Marketing consultant answering social strategy questions via video call

5 Questions to Ask Before Hiring a Social Media Consultant

Cover page of the “10 Must-Know Tips to Get Your E-Commerce Website Ready for the Holidays” eGuide

10 Must-Know Tips to Get Your E-Commerce Website Ready for the Holidays

Cover of 5 Ways Business Consultants Can Download Their Expertise eGuide

5 Ways that Business Consultants can Download Their Expertise to Create Ongoing Content

Cover of eGuide showing 15 essential website elements checklist

15 Essential Elements That Every Website Should Have

Cover page of the eGuide titled ‘Your Guide to Writing Perfect Alt Text’

Your Guide to Writing Perfect Alt Text

Cover of How to Create On-Going Content When You Don’t Have Time To eGuide

How to Create On-Going Content When You Don’t Have Time To

Energy professionals collaborating in front of a solar array, discussing project plans

The Power of Content Marketing for the Energy Sector: A Case Study

What to Expect

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