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Savannah Abney – Content Marketing Expert at The Breezy Company

Co-Founder and CEO

Creating a powerful online reputation is no easy task, but essential to grow a business. Six years ago, Savannah recognized the growing demand for a more holistic content solution. With her freelance clients in mind and a vision for what small businesses truly needed, she co-founded The Breezy Company. Today, she leads teams that help entrepreneurs, startups, and solopreneurs scale their visibility, credibility, and trust through strategic content marketing. Savannah thrives at the intersection of brand growth and digital strategy – helping clients craft their stories with purpose and impact.

Latest Articles by Savannah Abney

Google my business
Content

Google My Business for Local Services: Complete Optimization Guide

Are you struggling to consistently bring in new customers? If you’re looking for more effective ways to enhance your visibility, grow awareness of your business, and consistently bring in new customers, there’s a solution you may not have fully considered before. Google My Business is an incredibly powerful platform and tool that many business owners are not fully leveraging. People…
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video marketing
Content

5 Reasons Why Video Marketing Is Worth Your Time In 2023

An impressive 75% of US adults spend up to two hours watching short-form digital video content each day. As a business owner, this is something you absolutely should be taking advantage of. We’ve all seen just how popular TikTok, Instagram Reels, and Facebook Watch have gotten in the past few years, so it is pretty clear that video content is…
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what is influencer marketing
Content

How Small Businesses Can Leverage Influencer Marketing

‘Influencer marketing’ is getting a lot of buzz these days. But, is it for good reason? Or is it overhyped? Influencer marketing happens when companies team up with social media influencers to spread the word about their products or services. It’s like good ole word-of-mouth marketing but with a twist. Instead of your friend raving about something, it’s your go-to…
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Email MUST Be Part of Your Content Marketing Strategy
Content

Why Email MUST Be Part of Your Content Marketing Strategy

Email marketing has been around since the inception of the Internet. For over two decades, it has been a preferred method of communication for businesses to reach their customers.  However, with the rise of social media, some people have questioned whether email marketing is still relevant. The truth is, email marketing is still an essential component of any content marketing…
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Cover of How to Create Emails That Your Audience Actually Opens eGuide
E-Guide

How to Create Emails That Your Audience Actually Opens

Crafting emails that your audience eagerly opens requires a blend of compelling content and strategic planning. This guide delves into proven techniques to enhance your email’s appeal, from writing captivating subject lines to personalizing content that resonates. By implementing these strategies, you can significantly improve your email open rates and foster stronger connections with your subscribers.
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The Three Biggest Content Marketing Mistakes Small Businesses Make and How to Avoid Them
Content

3 Content Marketing Mistakes Small Businesses Must Avoid

While content marketing remains one of the most effective marketing strategies out there, it can still be misunderstood, leading to less-than-ideal approaches and even worse, less-than-ideal results. Over our many years in the content marketing industry, we’ve seen a lot – the good, the bad, and the ugly you could say. If you want your content marketing strategy to succeed…
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Where to Start Using a Content Marketing Strategy
Content

Content Marketing 101: A Step-by-Step Guide to Getting Started

As a marketing expert, I often hear from businesses and entrepreneurs who are struggling to reach their target audiences with content marketing. They usually have thoughts like… I understand a content marketing strategy is important, but where do I start? I’m on board with creating a content marketing strategy, but where do I implement it? How can I ensure our…
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High-Quality Content is Critical for Your Marketing Strategy
Content

5 Reasons to Invest in High-Quality Content for Marketing Success

Most businesses invest a significant amount of their time, resources, and budget into their marketing initiatives. However, if you aren’t leveraging high-quality content as the basis for your marketing initiatives, you may not be getting the brand exposure, authority, or even leads that you could be. High-quality content is critical for your marketing strategy. Why High-Quality Content is Critical High-quality…
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Content Marketing Increases and Improves Brand Awareness
Content

How Content Marketing Increases and Improves Brand Awareness

Which of these statements describes your brand? “We have a solid brand and consistent customers/clients, but we’re ready to grow and take our business to the next level.” “We just launched our company and are starting from the ground up. We need exposure because no one knows we’re out there yet.” “We’ve been in business a while, but I feel…
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Real Estate Agents
Content

10 Content Marketing Ideas for Real Estate Agents

As a real estate agent, you’re likely familiar with leveraging content marketing for your business. Whether you use social media, a blog, or other mediums to do so, you understand the importance of remaining top of mind for your clients and providing ongoing education and value to them. However, the longer you are in an industry, the more difficult it…
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content ideas for authors
Content

5 Content Marketing Ideas for Authors

Writing and publishing a book looks a bit different nowadays than it once did. In years past, when an author signed with a publisher the majority of promotion and marketing was arranged by the publisher. However, with the advent and prevalence of social media today, most authors are expected to take care of their book promotion themselves. That’s why understand…
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Top Breezy E-Guides

Level Up Your Website Messaging

5 Questions to Ask Before Hiring a Social Media Consultant

Your Guide to Writing Perfect Alt Text

10 Signs Your Website Needs Professional Maintenance

Five Pro Tips to Safeguard Your Website Against Cyber Threats

15 Essential Elements That Every Website Should Have

The Power of Content Marketing for the Energy Sector

What to Expect

Breezy
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