Creating a powerful online reputation is no easy task, but essential to grow a business. Six years ago, Savannah recognized the growing demand for a more holistic content solution. With her freelance clients in mind and a vision for what small businesses truly needed, she co-founded The Breezy Company. Today, she leads teams that help entrepreneurs, startups, and solopreneurs scale their visibility, credibility, and trust through strategic content marketing. Savannah thrives at the intersection of brand growth and digital strategy – helping clients craft their stories with purpose and impact.
We’re in the final stretch of 2023 making it the perfect time to take a look at potential content marketing trends for 2024. Content marketing must constantly change to keep up with the evolution of social media platforms that continue to add features, search engines that are making changes to their algorithms, and the shifting behavior of online users. If…
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As you probably already know, establishing your brand’s authenticity, credibility, and trustworthiness is the key to success. Nearly 86% of consumers cite brand authenticity as a main factor when deciding what brands they support and 81% of consumers stated they needed to trust the brand to buy from them. One way to build this authenticity and trust is through the…
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Consistency isn’t just routine—it’s a brand power move. Learn how strategic, regular content builds trust, improves visibility, and drives growth. Use these expert tips to align your posting strategy with measurable results.
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Even with video on the rise, long-form blog content continues to hold strong. From SEO benefits to establishing authority, here are 5 compelling reasons you shouldn’t skip it in your content strategy. Breezy helps brands consistently publish impactful long-form blogs that drive results.
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You’ve got your business up and running and a product or service you believe in. The entrepreneurial fire is in your belly, but something’s missing. You’ve hit a plateau and your business growth seems stagnant. How do you make meaningful changes to push the ball forward? What if we told you there’s a secret weapon you might not be fully…
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You’re a small business owner, a startup founder, or a consultant, and you’re navigating the challenging waters of a tough economy. You might have your hand hovering over the ‘cancel’ button on various marketing initiatives, considering cutting back to preserve the budget. You might contemplate if this investment is worth it right now when things are already tight financially. However,…
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Storytelling isn’t just creative—it’s strategic. Discover 10 actionable storytelling tips to elevate your content marketing strategy, engage your audience on a deeper level, and turn your messaging into meaningful brand connections that convert.
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Learn how to use 6 distinct content types to craft stories that spark connection, build credibility, and drive audience engagement. From infographics to podcasts, this guide breaks down the unique value each format offers to your storytelling strategy.
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As a business owner, your plate is already full. The last thing you have time for is worrying about consistently posting on social media. You likely feel that pressure to consistently post and push out quality content. But, with everything else that you have to manage, it probably feels impossible. This can lead to creating mediocre content that gets posted…
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Are you struggling to consistently bring in new customers? If you’re looking for more effective ways to enhance your visibility, grow awareness of your business, and consistently bring in new customers, there’s a solution you may not have fully considered before. Google My Business is an incredibly powerful platform and tool that many business owners are not fully leveraging. People…
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An impressive 75% of US adults spend up to two hours watching short-form digital video content each day. As a business owner, this is something you absolutely should be taking advantage of. We’ve all seen just how popular TikTok, Instagram Reels, and Facebook Watch have gotten in the past few years, so it is pretty clear that video content is…
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‘Influencer marketing’ is getting a lot of buzz these days. But, is it for good reason? Or is it overhyped? Influencer marketing happens when companies team up with social media influencers to spread the word about their products or services. It’s like good ole word-of-mouth marketing but with a twist. Instead of your friend raving about something, it’s your go-to…
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