Creating a powerful online reputation is no easy task, but essential to grow a business. Six years ago, Savannah recognized the growing demand for a more holistic content solution. With her freelance clients in mind and a vision for what small businesses truly needed, she co-founded The Breezy Company. Today, she leads teams that help entrepreneurs, startups, and solopreneurs scale their visibility, credibility, and trust through strategic content marketing. Savannah thrives at the intersection of brand growth and digital strategy – helping clients craft their stories with purpose and impact.
If you’re a solopreneur looking for a way to gain more leads, strengthen your current client relationships, and increase awareness of who you are, then this blog is for you. Marketing can be complicated, especially content marketing, with the range of content types, platforms, channels, and mediums that you have access to. That’s why we’re here to break it down…
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Artificial Intelligence is changing so much of how we operate our businesses and try to reach clients and customers. Because of this, we have to adapt the way we’re approaching SEO as well. AI has been reshaping the way search engines operate for some time and as business owners and marketers, we have to adapt to those changes to continue…
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Content is easier than ever to create, but harder to make meaningful. With the number of resources available in the palm of our hands, creating content has become very accessible. Plus, with the introduction of AI that has the capabilities to create graphics, images, videos, and more, content creation is more achievable than ever before. However, just because AI can…
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In today’s digital age, social media has become more than just a platform for staying connected with friends and family. It has transformed into a powerful search engine, where users can find information, discover new products, and connect with brands and influencers. The rise of social media as the new search engine has completely revolutionized the way businesses promote themselves…
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Confused about how content marketing turns casual readers into loyal customers? This breakdown shows how social content, blogs, and email marketing work together in a powerful funnel strategy that builds trust, captures leads, and drives results.
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Position yourself as the go-to expert in your industry with a strong thought leadership strategy. Learn how to build trust, drive lead generation, and amplify your voice by investing in your own content and personal brand.
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You’ve probably heard this a million times as a business owner by now: “Content marketing is important.” But, why should you care? How is this marketing approach actually going to help grow your business and increase your bottom line? Here are 17 stats that will convince you to start using content marketing if you aren’t already. 🙂 17 Reasons You…
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Are you a one-person show? Is it overwhelming? We get it; you’re out there hustling, wearing all the hats, and building your business from the ground up. 81% of the small businesses in the United States are run by one person. It’s exciting, but let’s face it, the struggle is real. Not only do you have internal battles, but competition…
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The new year brings fresh opportunities for consultants to strategically grow their businesses and now is the perfect time to set those new goals and plan how you will accomplish them. We work with consultants every day and have seen significant growth in their businesses over the years through many of these tips and strategies. Let’s dive in! Tips to…
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If you’re a consultant, coach, or subject-matter expert, there has never been a better time for you to grow your business. In fact, the global consulting and coaching market is valued at over $250 billion , with $107 billion in the U.S. alone, and is only growing. However, the ability to stand out in this growing and crowded industry is…
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We’re in the final stretch of 2023 making it the perfect time to take a look at potential content marketing trends for 2024. Content marketing must constantly change to keep up with the evolution of social media platforms that continue to add features, search engines that are making changes to their algorithms, and the shifting behavior of online users. If…
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As you probably already know, establishing your brand’s authenticity, credibility, and trustworthiness is the key to success. Nearly 86% of consumers cite brand authenticity as a main factor when deciding what brands they support and 81% of consumers stated they needed to trust the brand to buy from them. One way to build this authenticity and trust is through the…
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