Creating a powerful online reputation is no easy task, but essential to grow a business. Six years ago, Savannah recognized the growing demand for a more holistic content solution. With her freelance clients in mind and a vision for what small businesses truly needed, she co-founded The Breezy Company. Today, she leads teams that help entrepreneurs, startups, and solopreneurs scale their visibility, credibility, and trust through strategic content marketing. Savannah thrives at the intersection of brand growth and digital strategy – helping clients craft their stories with purpose and impact.
Content marketing is one of the most effective ways to grow your brand’s reach and reputation. Whether you’re a startup or an established business, this guide walks you through how to use strategic content to build awareness, engage your audience, and drive long-term brand loyalty.
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When it comes to creating an effective content market strategy, it’s not a one-size-fits-all plan. Success lies in understanding your audience on a deep level, uncovering their preferences, and tailoring your strategy to meet their specific needs. When your content resonates, it doesn’t just capture attention—it builds trust, fosters relationships, and drives meaningful engagement. Creating quality content means that you…
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You may feel like AI is infiltrating every corner of your life—and honestly, it is. AI is smarter, faster, and more integrated than ever. From ChatGPT’s constant upgrades to AI features in tools like Canva, CapCut, and Adobe, artificial intelligence is becoming a core part of how we work and communicate. But the question is, should we actually be using…
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“Content marketing,” “SEO,” “organic content,” and “paid content,” are all phrases you’ve likely heard a lot, but why should you care? If you’re a business owner, consultant, or entrepreneur, then these words have a lot more weight than you’d think. You’ve probably heard the term “return on investment” (ROI) before, but how does this relate to content marketing? Just like…
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If you have a website and you’re not leveraging video content, we’re about to convince you why you should. Video storytelling is clearly the most powerful and engaging form of content right now. It stands out as a way to connect with people on a more intimate level. Videos often evoke emotions more easily than other media types can. With…
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If you’re a consultant, you likely already know you need to be posting content. Honestly, it’s a non-negotiable these days. However, the issue usually lies in actually creating that content. Knowing you should be posting content doesn’t mean that you are. We can take a guess here and assume that… There’s simply not enough time in the day You don’t…
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If content marketing has been on your radar, but you haven’t committed to doing it yourself yet, then you’re in the right place. Content marketing is one of the most valuable tools in any business’s arsenal. It is truly such a game-changer. Instead of going at your audience with “salesy” advertising campaigns, content marketing lets you connect with people in…
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Tools and Tips for Successful Content Creation as a Solopreneur. Discover the power of consistent content creation for solopreneurs. Grow your business, establish authority, and connect with clients.
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The Value of an Expert Content Creator for Niche Industries. It’s actually a good thing when your content creator is not an expert in your industry. Let’s break down why that is.
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2025 Content Marketing Trends: Leveraging AI and Authenticity. There are 7 major content marketing trends we expect to see in 2025. Let’s break each one down and look at how you can leverage them.
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Turn Content into Client Magnets. It’s time to personalize your content, make it feel genuine instead of “salesy,” and speak directly to your clients’ pain points.
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Co-created content involves collaborating with other professionals to produce content that appeals to both of your audiences.
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